21, December 2006
TRANSITIONS NAMES PAUL CASTNER MARKETING COMMUNICATIONS MANAGER
Castner to Provide Leadership for Expanded Consumer Outreach Initiatives
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21, December 2006
TRANSITIONS® HEALTHY SIGHT FOR LIFE FUND ESTABLISHED TO HELP OPTIMIZE AND PRESERVE VISION
Funding and Education Resources Available to Qualified Charity and Trade Partners in 2007
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18, December 2006
TRANSITIONS ANNOUNCES TRUSTED WORLDWIDE SWEEPSTAKES WINNERS OF TRIP ANYWHERE IN THE WORLD
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13, December 2006
TRANSITIONS OPTICAL ANNOUNCES THE NOMINEES FOR ITS 4th ANNUAL CANADIAN LAB OF THE YEAR AWARD
Nominees Leverage Strength of Transitions Brand to Support Eyecare Professionals
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27, November 2006
TRANSITIONS SHARES AGE-SPECIFIC HEALTHY SIGHT MESSAGE THROUGH "WHAT TO EXPECT" BROCHURES
New Brochure About Adults Complements Kids Brochure in Series
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15, September 2006
ACTIVATED BY TRANSITIONS® BRINGING ADVANCED PHOTOCHROMIC TECHNOLOGY TO TINTED LENS WEARERS
Editorial Background
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31, August 2006
TRANSITIONS PROMOTES CHRISTINE UNDERHILL TO BUSINESS MANAGER, CANADA
Underhill to Drive Canadian Business Growth
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14, August 2006
TRANSITIONS OPTICAL ANNOUNCES MORE "TRUSTED WORLDWIDE" WINNERS
Thousands of Eyecare Professionals Tap Into Trusted Worldwide Program
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10, August 2006
PLASTIC PLUS CELEBRATES SECOND LAB OF THE YEAR WIN WITH SPECIAL PROMOTION FOR TRANSITIONS® LENSES
Transitions 2004 and 2005 Lab of the Year Continues to Drive Sales of Premium Products
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8, August 2006
TRANSITIONS OPTICAL PROMOTES HEALTHY SIGHT AMONG KIDS
New Kids Brochure Urges Parents to be Pro-Active with Protection
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14, July 2006
TRANSITIONS FUTURISTIC AD SCORES HIGH WITH CONSUMERS
New Television Ad Reported Within Top Ten Most-Recalled New TV Spots in U.S.
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11, July 2006
TRANSITIONS OPTICAL ANNOUNCES FIRST TRUSTED WORLDWIDE $1,000 GRAND PRIZE WINNER
Eyecare Professionals Score Big With the Clear Lens Challenge
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31, May 2006
WORLD COUNCIL OF OPTOMETRY ACCEPTS PRINCIPLES OF TRANSITIONS HEALTHY SIGHT COUNSELING STUDENT CURRICULUM FOR OPTOMETRIC PROGRAMS
Part of the Transitions Partners In Education Program, the Curriculum Introduces Integrated Approach to Healthy Sight
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31, May 2006
TRANSITIONS OPTICAL LAUNCHES CLINICAL REVIEW PAPER TO RAISE AWARENESS OF THE IMPLICATIONS OF MEDICATIONS ON HEALTHY SIGHT
Authored by Noted Ocular Pharmacologist, the Paper Reviews the Potential Adverse Effects of Common Medications on Visual Quality and Long-term Eye Health
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30, May 2006
TUNE IN TO SEE THE FUTURE! NEW TRANSITIONS TV COMMERCIAL GOES ON-AIR
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18, May 2006
TRANSITIONS OPTICAL’S SUCCESSFUL 2006 "AUTHENTIC" CITY TOUR EXTENDED
Eyecare Professionals Can Discover More About Utilizing the Transitions Brand at Tour Stops in Ottawa and Winnipeg
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18, May 2006
THE BASICS OF BRAND BUILDING
Editorial Background
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10, May 2006
KIDS AND VISION-RELATED QUALITY OF LIFE
Editorial Background
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10, May 2006
NEW SURVEY REVEALS CONSUMERS REMAIN UNAWARE OF UV’S DANGER TO EYES
Need Continues for Education About Everyday Eye Protection
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9, May 2006
ADULTS MORE LIKELY TO PROTECT OWN EYES FROM UV THAN EYES OF CHILDREN
Survey Results Show Need to Educate Parents on Importance of UV Protection Options
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